After a few sessions of conducting UX and usability testing for children, I have a few key points to share. This is not going to be a comprehensive list, but more of a primer.
Planning ahead, location
First, plan ahead and think how you’re going to get the children’s attention. While toddlers can definitely immerse themselves in a touch screen experience, they can also easily drift away.
In our last testing, we chose a public city plaza as the location. It was good for kids 3-6 years old, but for the little ones the distractions around were too much at times.
The test form
When preparing the ‘questionnaire’ or test form, keep in micd that kids are not QA testers – they don’t want to go through all features f the app. That’s why it’s important to:
- Keep testing session duration to around 3-4 tasks, total of 8 minutes.
- After that period, you can let kids enjoy the app and watch them interact. This is a great way to learn about your app real-life value, as kids tend to press the home button and quit the app as soon as they get bored.
Leave some time for parents, too: you can ask them about their perception of the experience and even dare to ask if they could be willing to pay money for the app.
In the end, you can prepare something small (not candy) to give the kids as a prize for letting you learn new insights about your experience.